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The Joy Factory Bluetooth Speaker

The client was after a packaging design that really highlighted the carbon fiber outer layer but also needed it to be attention-grabbing. Of course, we had to keep things practical – no crazy shapes for the outer box that would mess with logistics.

However, I still wanted to add that special touch. My idea? Double cutout windows combined with dynamic blister packaging. Not only do they show off the speaker from different angles, but they also create this cool floating effect, emphasizing how lightweight and portable the Bluetooth speaker is. Plus, the playful and lively music pattern really drives home its main function – streaming music. Gotta keep the vibes upbeat, right?

Project

  • Creating packaging design while keeping in mind the consumer experience.

  • Coordinating with overseas manufacturers.

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